LEGO Achieves Double Digit Growth in H1 2025

The LEGO Group has announced their earnings from the first half of 2025 and the company has seen double digit growth compared to last year. Revenue grew 12% to a record DKK 34.6 billion up from DKK 31.0 billion last year while consumer sales increased 13%. There were 314 sets launched already and the top themes include LEGO City, LEGO Technic, LEGO Botanicals, LEGO Icons and, LEGO Star Wars.
The LEGO Group achieves double-digit top- and bottom-line growth in H1 2025
Highlights vs. H1 2024
• Revenue grew 12% to a record DKK 34.6 billion.
• Consumer sales increased 13%, driven by a broad and innovative portfolio.
• Market share grew as the LEGO Group continued to outperform the toy market.
• Operating profit increased 10% to DKK 9.0 billion, reflecting strong top-line performance and improved productivity while investments in strategic initiatives increased as planned. Net profit grew 10% to DKK 6.5 billion.
• Cash flow from operating activities was DKK 5.9 billion compared to DKK 7.5 billion last year. Free cash flow was DKK 1.7 billion which was impacted by a continued high level of investment.
• As part of its long-term investment in key locations, the company opened a state-of-the-art factory in Vietnam and a new Americas head office in Boston, U.S.
• Significant progress on sustainability efforts and continued investment to reduce the company’s environmental impact.
BILLUND, DENMARK, 27 AUGUST 2025: The LEGO Group today announced its earnings for the first half of 2025, reporting continued strong growth on both the top- and
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